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The Ultimate guide to 404 error page + 10 Fun examples to convert lost visitors

A 404 error page is the page users see when they land on your website and click on a link that no longer exists, or when they type in the wrong address. This article will show you what to do when you create or need to improve your own 404 error page. We’ve listed 10 examples 404 pages to inspire you.

Table of Contents

What is a 404 Error Page, and why do I need one?

A 404 error page is a page that users see when they click a broken link on your website. This can be incredibly frustrating for website visitors. These pages should always be customized, as they are prime real estate for boosting conversions and inspiring your customers.

The best way to deal with 404 errors is to create an attractive custom 404 error page design. A well-designed 404 error page can increase user engagement and help improve your site’s SEO ranking because it attracts more visitors. 

What should a 404 page include?

A user shouldn’t even realize they’ve landed on a 404 page – instead, they should be eager to see what you have in store for them as their journey continues. Here are 5 rules for creating an effective 404 page that will keep both your visitors and search engines happy.

1. Make sure the look of the 404 page corresponds with your website's brand identity

2. Make it simple. You don't need to write content for this page.

3. Add Call to Action Button

4. Consider adding links to your best content

5. Make sure you set your header and footer to be visible

6. Add a touch of humor

How to Design a Good 404 Page?

Designing good 404 pages is also considered very important from an SEO point of view because you can take advantage of broken links and smartly redirect them. And if your 404 page has a better design than main landing pages then it can help your SEO and boost your rankings too. Take inspiration from the best examples below!

10 Cool & Creative Examples of 404 Error Pages

What better way to learn how to design a good 404 error page than by looking at real-life examples? If you’re looking for some inspiration, we’ve listed 10 awesome and clever error pages below. Some of them will make you laugh while others might make you cringe; but either way, we hope they will motivate you to create something better.

1. Sad Emoji Example 404 Page

404 page error example

 Behance/Toqa Yousri

2. Heartbreak Example 404 Page

example 404 error page

3. Playful Example 404 Page

example 404 page error 

 Behance/Nusry Nowfer 

4. Space Inspired Example 404 Page

example 404 page error  

 Behance/Maria Krouster

5. Cute Example 404 Page

example 404 error page  

 Behance/Palash Pandey 

6. Alien Example 404 Page

example 404 error page  

7. Illustrated Example 404 Page

example 404 error page   

8. Alice in Wonderland Example 404 Page

example 404 error page    

 Behance/Veronika Kim Ig 

9. Astronaut Example 404 Page

    example 404 error page 

 Behance/Nick Kalogerogiannis 

10. Our Example 404 Page

Conclusion

Fixing a 404 page is an often overlooked element of your website, and for good reason: it’s not like you build a 404 error page to be featured on your homepage. A good 404 error page with a creative design will help your SEO and boost your rankings. You can easily fix your website’s 404 errors using these free examples 404-page resources. And after fixing, don’t forget to create an awesome 404 error page that converts lost visitors into customers.

 Cheers guys!

Ivana & Sara

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