Share This Post

How To Write The Perfect Blog Post In 2022 With Just 12 Easy Steps

Are you just starting your blogging journey?
Are you wondering how to write the perfect blog post?

If you answer YES to these 2 questions, you need to stick with us till the end of this post.
Why do this?

Because we will teach you 12 SUPER EASY & EFFECTIVE STEPS you need to take when it comes to creating blog posts in 2022.

Your success blogging depends on you implementing everything you will learn from this post! – We guarantee 🙂

PS – We will be sharing with you a UNIQUE & EXTRA EFFICIENT TECHNIQUEas well as SEO CONTENT checklist that WILL SKYROCKET YOUR BLOG!

1. Choose A Winning Topic

At this time, you have already picked your Niche.
There are some online tools we use to help us figure out which topics connected to our Niche are trending at the moment.

In other words, you’ll have to use an SEO tool.

Ubersuggest is the number one SEO tool we truly recommend.

Why do you need Ubersuggest?

1. Ubersuggest is an SEO tool that does your keyword research.

This is the first thing you need to know regarding the question of how to write a successful blog post

2. Tracks the keyword strategy used by your competition

3. Runs SEO audit of your blog

4. Looks for backlinks opportunities

* Shortly, covers every aspect of SEO – everything you need to know to create content that converts.

You also NEED TO MAKE SURE that everything on your site is working properly – it’s crucial for the success of your business.

– Duplicate content
– Duplicate title tags
– Low word count
– Broken links
– Slow page load speed
– HTTPS implementation issues

– Missing title tags
– Missing meta description
– Missing h1 tag
– Images with empty ‘alt’ tags
– Nofollow attributes on links

2. Always Think About Your Readers

This is VERY IMPORTANT!

Find out what your audience wants to know.
You can ask them to leave comments on your recent post with their requests, or you can also create a survey.

SurveyMonkey is a global leader in survey software – you’ll be able to create surveys & then attach them on your site!

The next step is to search your competitor’s content regarding the subject you’ll be writing.
ANALYZE ALL THE CONTENT IN DETAILS.

After analyzing, notice everything that they are missing. Include those missing things to your blog – that’s how you’ll always step further than your competitors.

It’s a win-win situation, guys! 🙂

3. Grab Their Attention In The Introduction

If you manage to write an awesome introduction in which you’ll tell your readers the main reason why they should stick with you till the end of the post – you most definitely managed to grab their attention & curiosity.

What you have to do is: Be personal, write a short introduction, short sentences, promise to give problem-solving informations& tell your readers that you have ”special surprises” for them throughout the post.

Using this strategy, you create a bridge from the headline (where you offer a promise) to the paragraph below that headline – which delivers the promise.

Your promises or surprises, as I want to call them, can be unique, valuable, customized content regarding the topic of the post that can be in a form of checklist, infographics, or e-books.

4. Include Adjectives In Your Headlines

Your Headlines are also one of the main reasons why the readers would engage with your content.

They won’t read the content if the headlines don’t promise to solve their problems through the paragraphs that follow them.

PS – Headlines are also very important for SEO. Include one or two adjectives in your headlines, trust me it makes a huge difference.

5. Linking Opportunities

Throughout the post, you must include links from previous related post, landing pages as well as backlinks.

This is crucial for GOOGLE SEO – it’s a ranking factor that will determine on which page on Google your post will be ranked when people are going to search the topic you covered.

Are you struggling with Writing?

If this happens to you, please don’t panic:) We will share our personal experience + we will give you guys some extra tips that will undoubtedly help to make your writing experience super enjoyable & will answer more questions regarding the topic, how to write a perfect blog post in 2022!

I write when I’m ready to put my thoughts and researches in action, every day, the time is a bit different – sometimes I start early morning, some days afternoons, I also have days when I cannot manage to do anything until late night( rarely- but still happens!).

It would be very easy for me to just tell you that I have a fix schedule & you must do the same, but I’m here to share the most honest things

– We are humans, not robots!

Blogging is a skill that takes you some time to be mastered, to get started right all you have to do is follow carefully the tips regarding how to write an engaging blog post, featured in the Level-Up Technique” below!

THE ''Level-Up'' Technique that will make your writing extra productive:

As promised, we are sharing this tecnique ONLY with our readers. All you have to do is implement it in your writing routine. We will explain to you in detail how to write a winning blog post.

Get Access to The LEVEL-UP TECHNIQUE bellow with just one, easy click, after you put in your name & email!
Trust me, this technique will be your best friend! 🙂

6. Add Visuals - Images, Videos

One picture thousands words!

The visual information manages to capture the attention of the readers far more than the written one. Articles with images & other visuals get 94% more views than the other ones.

Include images, illustrations, gifs or videos, customized to the theme of your site.

7. Write Like You Talk

Nowadays, there are tons of blogs online putting out content every single day.
People are overwhelmed with informations.

What they want & appreciate is a blogger sharing his/her most honest thoughts and research.

This is fundamental when it comes to building a loyal relationship with your readers.

In the world of the internet, honesty & transparency are the two most important things everyone strives for.

No matter what kind of content you’re putting out – you need to write like you talk!

Just picture yourself having a face-to-face conversation with your readers. That’s all that you got to do in order to get started properly 🙂

Use everyday language, anyhow never be rude or disrespectful.

8. Make Your Blogs Scannable

No matter how great your content is, it’s a fact that people don’t read all the content. Instead, they are ”scanning” the post looking for particular information.

How to make your blog post scannable?

1. Use Subheadings - that's how your readers will see the main topics you will cover throughout the post

2. Write short paragraphs that are much easier to read

3. Write shorter sentences to improve the readability score

4. Implement bullet points - use a numbered list

9. Include A Call To Action

A Call to Action is leading magnet for conversions. Blog postsare a unique piece of content since they give you an amazing opportunity to further educate your readers.

How to Include Call to Actions?

1. Convince them to Sign Up to your email list

2. Finish your post with a question so they leave a comment below

3. Inspire them to share your content on social media

4. Redirect them to another post - similar to the one they are reading

5. Offer them a link to a product & and tell them how it will solve their problem

As I said, including a few calls to action are super important. Anyway, make sure you don’t confuse your readers with too many calls to action that don’t really make sense.

10 - Include Featured Images

We already mentioned how important visuals are to create the perfect blog post.

How to create Featured Images for your Blog Post?

CANVA PRO comes on the VERY FIRST PLACE! They have a basic plan for you guys which is free, but we strongly recommend upgrading to their PRO plan. We use it as well for the visuals on our site!

The free plan of Canva is a good option for people who create simple graphics, without being worried about the fact that their designs are limited in many ways!

By now, you already know that:

94% of the conversions depend on the pictures, videos as well as other graphics you include throughout your content.

Is Canva easy to use?

Yes, it is! It’s without a doubt, the best graphic design software.

With just a few clicks, the visuals featured on your web site will be ON-POINT!

Is Canva Pro worth the price?

1. Using Canva, you don't have to be a professional graphic designer, neither bother learning photoshop or illustrator, which are complicated and takes time to master them!

2. You don't have to hire designers to make custom banners, videos, or other graphics for you! - Saves you tons of $$

3. You can create graphics for social media - Instagram, Pinterest, Facebook

4. Canva makes easy for you to create presentations, business card, blog graphic, infographic, email header & much more!

We advice you guys to pay annualy. Why do this? – Canva Pro costs $12.95 per team member per month, but if you pay annually, it reduces to $9.95 per month. Trust me, you won’t get a better deals on graphics, NOWHERE!

Check out this free tutorial that will help you master CANVA like a PRO & create VIRAL PINS!

11. Boost SEO

By now, you have already installed the YOAST SEO plugin. They will tell you the post SEO SCORE & what you have to change as well as improve before making it public!

Most importantly, include your targeted keyword in your introduction, at the beginning of the SEO title, in the meta description, & the slug.

As promised, we put up for you the most effective content SEO checklist. Put your name & email below, then click the ”give me the checklist” button to download it.

Implement the steps in the checklist & we assure you that your BLOGS WILL BE SEO OPTIMIZED!

Don’t forget to include ALT TEXT & ALT DESCRIPTION to all of the images featured in the post.

12 - Edit Before Publishing

Don’t underestimate the power of editing.

I usually spend two to three days editing, depends how long the post is.

Why is editing important for writing & publishing a successful blog post?

1. You will make sure that all of the Infos included in the post are true & up to date 2. Make sure is grammatically correct – use GRAMMARLY 3. Make sure you’re not missing anything – it’s always hard to get back at a piece of content after it goes public

Conclusion

Learning the right way how to write the perfect blog post, is not the easiest thing especially if you’re just starting. We’ve been there too recently. All you have to do is practice these 12 FUNDAMENTAL STEPS we learned while researching this topic for months.

Our advice is to read this blog multiple times until you have a super clear picture in your head about all you have to do to create the perfect blog post.

Most importantly, implement the ”LEVEL- UP TECHNIQUE”we shared with you as well as follow closely every step of the EFFECTIVE SEO CONTENT checklist that you already downloaded!

We hope that all of your questions regarding HOW TO WRITE A SUCCESSFUL BLOG POST, we managed to cover above.

For any other questions, you may have don’t hesitate to contact us, we will get back to you ASAP.

Cheers, Ivana & Sara